How to vary your anchor text
I mentioned in my last post how I’ve been using “Unique Article Wizard” and other article marketing services together to get awesome rankings.
However, article marketing wouldn’t be so effective if I wasn’t using multiple variations of my ‘anchor text’.
For example: If I wanted top position for “Speakers” - I should use multiple variations such as “Speakers”, “Sony Speakers”, “Best Speakers” and so on.
So here are the steps that I follow:
1. Collect the best most targeted list of keywords
2. Spread them out as your ‘anchor text’ when submitting articles.
Second part is pretty self explanatory but part 1 is the key. To generate a nice list of targeted keywords that I can use to increase my rankings, I simply use Aaron’s SEO Keyword Tool. It’s Free and it works great.
Just type in the keyword and use the words that appear as your variations.
Don’t use competitor brand names in your anchor text as this could be considered spamming.
Especially if your competitor reports it.
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